Who
Parker Prestige is a family run business buying and selling prestige used cars from their showroom in Richmond. Their experience spans 3 generations in the motor trade and they endeavour to ensure that each and every customer has an exclusive car buying/selling experience tailored to their individual needs. They are reliable, trustworthy and offer that personal touch that can sometimes be missing with a main dealer. Experience with the big brands like BMW, Jaguar, Land Rover, Mercedes and more has stood them in good stead and their brand new, award winning business is doing rather well. So much so that next time you are in Richmond we’d advise you to pay them a visit to admire the Prestige Cars on display.
The Situation
The Parkers had a website and had started to develop their Facebook following but they wanted to explore options on how to move things forward.
The Solution
We registered some domain names, came up with a positional statement “Prestige Cars. Prestige Customer Service” and then started to develop some campaigns which included Google Ads. Now we regularly promote the business (both buying and selling) via Google Ads, we do some targeted campaigns on Facebook and overlay that with Instagram and Linked In too. We also update and post on Google My Business.
The Result
Well it speaks for itself. The website traffic continues to grow and the sale of cars continues to grow month on month.
“Liz pointed us in the right direction when we weren’t sure which way we wanted to go. What we have done has definitely worked for us and we can see the results on Analytics, which we now have on in our office (just to see how many people are on our website looking at our cars!).”
SCOTT, CRAIG & IAN PARKER – DIRECTORS